Dance Studio Social Media

Hi! My Name is Sally Prendergast

Hi there! I’m Sally Prendergast, a dance enthusiast and the driving force behind SP Digital Marketing, the Social Systems Academy, the Dance Studio Growth Club and the Dance Resource Hub.

With over 30 years of dance teaching experience and 20 years as a successful dance studio owner, I’ve learned the power of social media and digital marketing firsthand. Now, I’m on a mission to help dance studio owners like you master the art of online promotion, break free from self-doubt, and achieve remarkable success on your terms. Let’s unleash your dance studio’s true potential together!


 1:1 Personalised Dance Studio Social Media Management

SP Digital Marketing provides a complete done-for-you service by someone who knows the dance studio industry and the unique challenges you face!

My ‘Done for you’ Social Media Management service includes the complete audit, optimisation and management of your Facebook and Instagram profiles as well as your Google Business Listing (GBL). This process makes sure all your platforms are aligned, consistent and connected to showcase your brand and to make sure your social media is working for you to attract more students.

My primary goal is to make sure all of your digital platforms are set up and working in such a way that more people can find you, that your studio’s social media content is consistent in reaching more people, that your services and events are highlighted so that they stand out from your competition, and that your content allows more people to seamlessly book into classes, workshops and events at your studio. 

Every package includes the following:

Full audit and optimisation of each platform including key word research and SEO optimisation

Social media and marketing strategy and content scheduling plan

Copywriting specific to your dance studio values and business goals

16 posts per month on Facebook & Instagram

4 posts per month on Google Business Profile

Custom artwork and caption creation**

Hashtag research and keyword grouping framework

Monthly analytics reports

Handover documentation on completion of the contract

** Artwork will utilise photography/video provided by the client.

The Dance Studio Social Media Success Guarantee

Q: Is there a guarantee?

A: Yes absolutely! I know my services will deliver results to your business, so much so I offer a 90-day Success Guarantee… I promise to increase your Facebook & Instagram content engagement by at least 100% within the first 90 days of my service, or I will work for free until I do!

Results – First 90 Days

What They Say

Sally has made a huge impact on my social media platforms for Theatre de la danse. She has all the knowledge, vision and passion to help any business with their marketing. We have seen a lot of extra traffic through our social channels and website, and a lot of conversions!

Rachael Shiels

Sally has done an amazing job across all of our social media platforms. Her creativity shows first class skills and I have been blown away by what she creates! Sally is an absolute godsend to our business, it’s like the Social Media heavens opened up and sent us exactly what we needed.

Kylie Rixon

Sally is dedicated to providing top-notch service and support. Sally took the time to understand our needs and developed a tailored plan that exceeded our expectations. I cannot recommend Sally highly enough for any business seeking a solution for their Social Media needs.

Katrina Gall